Disney Enters Streaming Space: Can it Disrupt the Disruptor?
| Case Code: BSTR564 Case Length: 16 Pages Period: 2017-2018 Pub Date: 2019 Teaching Note: Available |
Price: Rs.400 Organization: The Walt Disney Company Industry: Media & Entertainment company Countries: America Themes: Digital Business Strategy, New Market Disruption, Strategic Alliances, Competitive Strategy, Mergers & Acquisition, |
Abstract Case Intro 1 Case Intro 2 Excerpts
Background
The Walt Disney Company was co-founded by renowned cartoonist and animator Walt Disney and his brother, Roy Oliver Disney, on October 16, 1923, as the Disney Brothers Cartoon Studio. As of 2018, Disney was a leading diversified international family entertainment and media enterprise with operations in more than 40 countries (See Exhibit I). Its business segments included Media Networks; Studio Entertainment; Parks, Experiences and Consumer Products; and DTC and International. The company generated annual revenues of US$55.1 billion in the fiscal year 2017. For its second fiscal quarter ended March 31, 2018, revenues reached US$14.55 billion..
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